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Singapore Retailers Association

About Singapore Retailers Association

Singapore Retailers Association is the non-profit independent / non-governmental retail trade body in Singapore, funded entirely by the private sector. At SRA we seek to: •Enhance the well-being and profitability of SRA Members and the retails sector •Facilitate the creation and maintenance of a shoppers' paradise •Ensure Members remain competitive via informative conference and seminars •Assist Members with business development and regionalisation strategies •Facilitate overseas trade links and business partnerships •Work closely with government, ministries & other authorities in national retail related projects. •Negotiate attractive rates for Members on useful services. •Provide training for retail staff •Develop and promote retail as an attractive career •Orgainse Singapore's annual GREAT SINGAPORE SALE!! •Provide research and statistical analyses for members to benchmark performance. •Offer the latest information via our Magazine "The Retailer" and our newsletter "SRA NEWS"

Provider Summary

5 Available Courses from Singapore Retailers Association

  • Art of Service Workshop

    Customer Service  

    The workshop aims to enhance the skill levels of front-line retail workers in the provision of excellent service to anyone whom they come into contact with at work. It also aims to instill the Art of Service mindset with emphasis on creating positive experiences for the customer. Topics covered include: Building an Art of Service mindset Creating Positive First Impressions The Com...

    Provider: Singapore Retailers Association

  • Effective Retail Selling Skills Programme

    Wholesale and Retail Trade  

    The course will equip retail sales and service personnel with effective retail selling skills so that they can become more confident and professional in service their customers. Topics covered include: Roles and responsibilities of a salesperson Creating a favourable first impression Discovering customers’ needs and wants Creating a desire to buy Handling customers’ objections...

    Provider: Singapore Retailers Association

  • Fundamentals of Successful Visual Merchandising

    Wholesale and Retail Trade  

    The course will enable participants to understand the principle elements and importance of visual merchandising in order to appeal to the needs of customers. Topics covered include: The strategic significance of visual merchandising The retail environment which includes customers, retail mix, display techniques and effective use of colours and lighting Practical assessment of visu...

    Provider: Singapore Retailers Association

  • Retail Supervisory Management

    Wholesale and Retail Trade   Workfare Training Support   Workforce Skills Qualifications

    Retail Supervisory Management Programme (75 hours) The course is aimed at training supervisory personnel to acquire the fundamental skills and knowledge of effective supervision in retail organizations. Topics covered include: Role of the supervisor in retailing Communication and interpersonal skills Effective leadership Managing time Understanding human behaviour and employee mot...

    Provider: Singapore Retailers Association

  • Retail Supervisory Management Programme

    Wholesale and Retail Trade  

    Retail Supervisory Management Programme (75 hours) The course is aimed at training supervisory personnel to acquire the fundamental skills and knowledge of effective supervision in retail organizations. Topics covered include: Role of the supervisor in retailing Communication and interpersonal skills Effective leadership Managing time Understanding human behaviour and employee mot...

    Provider: Singapore Retailers Association