About this Course

Good business writing is essential in today’s dynamic business environment. However, many corporate professionals are not aware that business writing style has evolved over time and still adopting the older form of business writing. This will not only affect the individual’s professional image but the corporation which they are representing as well.

In this workshop, you will learn the techniques, format and delivery in writing better emails and letters. You will also learn to balance your own and your reader’s needs, organise your thoughts clearly and express yourself in a modern business style.

Objectives

Upon completion of this workshop, participants will be able to:

• Organise their thoughts and tailor their writing style to fit their readers' needs
  
• Learn the technicalities of email and letter writing
  
• Understand the proper etiquette and format in emails and letters
  
• Improve the readability of their email messages and letters
  
• Express themselves effectively and concisely
  

Target Audience

All levels of staff, Managers, Executives and non-executives.

Curriculum

Writing Tips and Techniques

• Understanding the fundamentals of good business writing—Modern day business writing vs. older form of business writing
  
• Distinction between concise and summary writing
  

Effective Organisation and Planning

• The five W’s of planning
  
• Approaches to writing
  
• Using tone effectively in writing
  
• The four steps structure to drafting business letters
  
• Handling the email complaint
  
• Useful phrases and terms
  

Replying to Customer Types

• Customising your content to different reader types
  

Essentials of Emails

• Characteristics of emails
  
• Observing proper email etiquette
  

Methodologies

• Lecturing
  
• Group Discussion/Brainstorming
  
• Case Studies
  
• Self-Analysis/Critique Session
  
• Learning from a Partner
  
• Interactive Exercises
  

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