About this Course

Why is it important to use email properly?

Electronic communication requires careful handling to ensure goodwill and clear communication. Email can increase our productivity, but it can also create delays or conflict.

Here are some examples of how email, if not used properly, can work against us.

A vaguely written message will require further clarifying. When a reader does not know what to do, there will be a delay. On the other hand, when an email reader does not respond, the writer has to email again to confirm receipt.

The impact of language and tone on your email message also cannot be under-estimated. Because many people view email as informal, they are somewhat careless with their language, and this could create a strain on the relationship if the reader perceives the message to be rude or uncaring.

What do you gain from this one-day workshop?

This workshop discusses how people generally misuse email, and what can be done to improve the situation.

You will learn how to craft your email message to convey your ideas in the clearest and most accurate way possible. You will also learn how to use the correct style of writing, as well as improve the tone of your writing.

This workshop also focuses on important email features like the subject line, greetings, closings, the use of CC and BCC functions, etc. You will learn the options available, and the implications of each option.

Workshop Objectives

• Be aware of the impact of email on your work and business.
  
• Know the pitfalls that could hinder the effective use of email, and how to turn these pitfalls into potential.
  
• Understand how to make online communication effective and productive.
  
• Write clear, concise, readable, and relationship-building email messages.
  
• Project a professional and confident image online.

Workshop Highlights

How People Use Email Badly

• Common problems with the use of email
  
• When not to use email
  
• Turn pitfalls into potential

Who is Your Reader?

• Use the correct style – formal or informal
  
• The pitfalls of excessive writing
  
• The pitfalls of insufficient writing
  
• Tell your reader what to do or expect
  
• Case study on an email message – Editing to improve the style and effectiveness

Crafting the Message

• Use an updated writing style
  
• Write clear and concise sentences
  
• Use short words
  
• Use an appropriate tone
  
• Techniques to increase readability and understanding
  
• Case study on an email message: Editing to improve readability

Observing Netiquette

• How to greet your reader
  
• How to close your message
  
• How to sign off
  
• The use of CC and BCC
  
• Emoticons and abbreviations – should you use them

Looking Good Online

Improve the visual aspects of your email

Use intelligent subject lines

The use of attachments

Case study on an email message – Editing to improve the writer's online image

Duration: 1 Day

Time: 9am to 5pm

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