About this Course
Course Synopsis
This unit covers evaluating global market trends and developments; the factors impacting international marketing programmes as well as overseeing and assessing the programmes’ performance.
Course Outline
- Evaluate global market trends and developments to forecast international business needs.
- Identify and analyse key factors that impact international marketing programmes.
- Oversee international marketing programmes to meet performance measures.
- Recommend changes to international marketing programmes when driven by international business environment.
- Monitor and assess performance of international marketing programmes against organisational sales and marketing strategies and objectives.
Key Course Information
Course Length 17.5 hours (2 days)
Min Class Size 12 pax
Mode of Delivery Workshop
Awarded by WDA
Funding Type(s) Available
WDA Funding of up to 95% of course fees and Absentee Payroll. Fees listed do not reflect Absentee Payroll calculations. To calculate this funding type, please visit http://www.skillsconnect.gov.sg/
Recommendation
This course is recommended for working professionals from Business related organisations involved in international marketing programmes.
Course Rating
- /5 from users
Course Enquiry
Course Info
- Course Provider AUSTON INSTITUTE OF MANAGEMENT PTE. LTD.
- Course Category Business
- Course Price $450
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