About this Course
Almost everything we do in today's business or public world invokes heavy competitive pressure: customer habits change, new competitors appear, factors outside your control could dampen or delay your plans. But we cannot allow ourselves to be paralyzed; we need to think strategically, plan in ways which are executionable, and make decision as to what actions to take to minimise disruptions to our plans. In the final analysis, company vision is only good when we are able to converge and execute the respective units' efforts and achievements toward the organisational goals.
Learning Outcomes:
On completion of this course, participants will be able to:
- Understand and develop the strategic direction
- Identify the company's strengths and weaknesses and take advantage to match internal capability with external opportunity
- Identify markets and competitions
- Formulate possible strategies and align organisational directions
- Measure and deliver superior operational and financial results
- Use tools to implement and execute effectively
Course Outline:
Start from the Beginning: Fundamental Stages of How Business Works
- What is our "business"?
- Why do we choose this business?
- Strategic Planning Introduction
- The Value Curve Application in Strategic initiatives
- Business idea generation
- What is our vision?
- Align the various functional activities
Tools for Information & Analytical Stage
- Market Analysis:
- The Growth-Share Matrix: definition, case application
- Competitive Environment: the 5 Forces – definition, case, commentary, what can we do
- Financial Analysis Risk Management using PESTEL factors: introduction and case application
- Break Even Analysis
- Concept of NPV
Action Stage: Putting it all together
- Strategic Planning Workshop: What do we need to do to achieve the Vision?
- Tools to help KPIs:
- SMART goals
- Parkinson Principle
- Converting Vision to Reality: Systemise KPI to help achieve company's vision – measurement, management, and intervention
Who Will Benefit?
Newly promoted managers, those with high potentials who are being groomed to take on more strategic roles, Middle Management and above.
Course Rating
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Course Info
- Course Provider Management Development Institute of Singapore (MDIS)
- Course Category Business
- Course Price $880
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