Bachelor of Business in Convention and Event Management (Awarded by Southern Cross University, Australia)

About this Course

This course positions graduates at the centre of the fast growing business events industry. Students acquire the skills and knowledge required to pursue a career in the management, planning and marketing of corporate events, conventions and meetings, festivals and special events.

This course also includes an internship programme, which provides students with a block of practical workplace experience that involves working in a hospitality, event or tourism organisation.

Graduates may pursue careers in professional conference organisations, trade fair and exhibition development, event or destination marketing, corporate meeting planning, event and concert production, festival direction, event planning, and/or sponsorship coordination.

Course Curriculum

Common Units

Communication in Organisations
Tourism Theories and Practices
Introduction to Tourism and Hospitality Management
Human Resource and Workplace Management
Accounting for Business
Food and Beverage Management
Business Law and Ethics for Tourism and Hospitality
Professional Development for the Workplace
Strategic Management for Tourism and Hospitality Enterprises
Facility and Risk Management for Hospitality Operations
Hospitality Services Management
Conventions, Meetings and Exhibitions Management
Economic Analysis for Tourism and Hospitality
Tourism and Hospitality Research and Analysis
Tourism and Hospitality Sales and Promotion
Entrepreneurship in Tourism and Hospitality
Intern Study I - IV

Specialisation Units

Project Management for Conventions and Events
Theming and Staging for Convention and Events
Events Management

Admission Requirements

Applicants must be of age 18 and above, and meet at least one of the following requirements:

Full GCE 'A' Levels with 2 'A' and 2 'AO' passes
MDIS Diploma in Travel, Tourism and Hospitality Management
Other Diplomas awarded by MDIS
Relevant diplomas from local or overseas Polytechnics and other Privates Education Institutions (PEIs)
Other equivalent qualifications will be considered on a case-by-case basis

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Course Info

Course Provider Management Development Institute of Singapore (MDIS)
Course Category Business
Course Price n/a

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