About this Course

Personal Branding is how we market ourselves to others. Many successful people use personal branding as a career strategy for creating value, expert positioning, and as a way to increase audience size and attention and eventually accomplish career success.

Outline:

Understanding Personal Branding

• What is Personal Branding?
  
• Ways to market yourself to the world
  
• Know what other people think of you
  

The Success Indicators

• Presentation Skills – Self-Introduction
  
• Factors Affecting Your Introduction
  
• Guidelines to Good Self-Introduction
  

Types of Personal Branding

• External Branding and internal branding
  
• What damages your Personal Brand?
  
• 4Ps in Personal Branding
  
• Branding for Different Purpose
  
• Effective Ways to Promote Yourself
  

Art of Saying “NO”

• The Elevator Pitch
  

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