NICF-Strategic Partnership for Success

  

About this Course

The formation of partnerships between firms is becoming an increasingly common way to find and maintain competitive advantage in the industry. One key motive for implementing local and regional partnerships is the belief that working together is more effective than working in isolation. Partnership formation and the characteristics of the resulting cooperative working relationship have been an area in various company planning. Often, an understanding of characteristics associated with partnership success is lacking. However, such understanding is important in reconciling the prescriptions to form partnerships as the main tasks of partnerships is to find synergistic ways in which organisations (with different capabilities, responsibilities and approaches) can co-operate in fulfilling a common goal, it is necessary to adapt methods and ways of working accordingly. It is known that the reality is a majority of such partnerships do not succeed.

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