Sales & Marketing,marketing management,
Information and Communications,
Customer Service,
Healthcare,
Personal Services,
Building and Construction,
marketing management
Strategic marketing plan is an essential business tool to drive the marketing efforts to achieve specific marketing objectives in any market situation. This course will equip participants with the essential marketing knowledge, concepts and elements for developing a practical, results-oriented marketing plan. Participants will learn how to investigate and analyse their areas of business and the cu...
Provider: Marketing Institute of Singapore
Awarded by Informatics Academy The International Advanced Diploma in Marketing has been developed to meet the professional and academic needs of graduates of the International Diploma in Business administration. This course provides advanced skills and marketing knowledge to formulate marketing strategies and tactics. Modules :Business law and ethics Business research methods C...
Provider: INFORMATICS ACADEMY PTE. LTD.
The Graduate Diploma in Marketing (GDM) is specially designed for working professionals who wish to pursue a career in marketing. A balanced mix of marketing knowledge will be taught to prepare participants to meet the growing challenges and demands of a marketing career.Programme ObjectiveThe objective of the GDM programme is to provide a sound understanding of marketing concepts and skills that ...
Provider: Marketing Institute of Singapore Training Centre
This programme is designed for professional who either has relevant experience working in marketing companies or completed ‘A’ level. It provides a fast track to a degree and MBA. The award provides a portfolio of the latest marketing industries allowing aspiring student to maximise his/her contribution to the organisation. It focuses on the essential skills of the marketing professional ...
Provider: ICAS TRAINING AND EDUCATION COLLEGE (ICASTEC) PTE. LTD.
While there is today much emphasis placed on digital platforms, the vast majority of sales communication is via print and paper formats. This runs across sales literature, packaging, brochures, and flyers, point of sale material, catalogues, press advertising and posters. Print remains the most trusted and persuasive of all platforms and media.ObjectivesUpon completion of this workshop, participan...
Provider: Management Development Institute of Singapore (MDIS)
You will learn how to provide technical support and supervise fabrication, repair and refurbishment activities of all types of vessels and offshore structures in the marine and offshore industry.Acquire knowledge and skills which are highly relevant to the industryInterpret general arrangement drawings, pipe and instrument drawings, welding procedure specifications, and test procedures.Perform pre...
Provider: Institute of Technical Education
Advertising Sales & Marketing marketing management
Organisations are increasingly recognising the importance of marketing, its role in the overall success of the company and its contribution towards achieving sustainable growth and profitability. Marketing is critical in delivering the message to prospects on the perceived value of quality and differentiation of products and services from a given branding.This course is specifically tailored ...
Sales & Marketing marketing management
If you are looking for more than just theories, and want real practical proven methods to make a website not just nice looking, but actually influence crowds of visitors to take out their wallets and make purchases, then this one-of-its-kind course cannot be missed. Learn basic and advanced strategies to convert casual web visitors of your companies' website into buying customers. Examples of high...
Grasp this must-have knowledge and craft competitive mobile strategies immediately.Comprehensive 2-day course covering all crucial aspects of mobile marketingGreat introductory course for professionals with little or no mobile marketing knowledgeKnow how to develop a mobile strategy and implement mobile campaigns within an integrated marketing frameworkWhy You Should Attend This Course:Mobile is r...
Learn the Best Practices of SEO Marketing from UK's Top Digital Marketing Research & Training Company! Equip yourself with the latest 2015 SEO knowledge in this 2-day course, and unleash the power of SEO in the increasingly competitive online space.Intensive 2-day course covering all aspects of natural Search Engine Optimisation (SEO)Great introductory course for professionals with little...
Radical changes in the market place pose great challenges to businesses performance. With product-markets maturing in the competitive landscape, customers' expectations for superior value from the goods and services escalating, and technological changes in the macro-environment, what was once effective marketing strategies are no longer as successful. To strengthen the firm's position and growth, ...
Bradford ExcellenceFor 50 years Bradford University School of Management has enjoyed an excellent reputation for the quality of its teaching. The School is consistently ranked amongst the top global business schools.Triple Crowned University (AACSB, AMBA, EQUIS). Amongst the top 1% in the world.Bradford School of Management is ranked 13th in the UK (Financial Times 2013)BSc (Hons) in A...
Brand, despite being a common daily terminology used by consumers and marketers alike, is also one of the most misunderstood concepts. In this increasing competitive and connected marketing environment, brand plays an even more significant and important role to create an image to differentiate one’s product/service offerings.Brand image creates expectations for its stakeholders. It communicates ...
A clear brand positioning is often the result of a set of effective integrated marketing communications (IMC) strategies. Over the years, IMC has caught the attention of marketers with increasing number of adopters from both MNCs and SMEs alike.Integration has become an essential concept in marketing and communications especially with the rapid developments of new media and social media together w...
ObjectivesTo develop a fundamental and firm understanding of the principles and practices of marketing and communicationsSuitable for participants who wish to carve a career in the marketing or communications professionA foundation programme where participants can advance their career and academic pursuits in related fieldsFundamentals of MarketingTo enable participants to acquire sufficient knowl...
This course has been designed for students seeking careers in the marketing and business arena.To provide a framework for developing marketing as well as business skills and knowledge needed at all management workCourse CurriculumPrinciples of Business Management (II)This unit is to provide a concise coverage of current management concepts and processes and enable participants to apply effectively...
Business Management marketing management
An effective marketing campaign begins with an effective marketing message. It's important that our message addresses the issue of who the message is for (the target market), why we offer our services (the benefits or the problem we solve for the target market) and how are we going to reach them (the marketing tactics and considerations of the marketing mix).Crafting a consumer focused marketing m...
This 2-day digital university gives you a complete overview of digital marketing disciplines, and brings you up-to-date fast in the digital landscape.Intensive course covering a complete overview of digital marketingUnderstand the digital marketing spectrum from paid search, display advertising to big data, marketing automation and content marketingLearn to build powerful online strategy and revie...
Developing Your Social Networks to Build Positive & Proactive Advocacy EffortsOrganisations and brands marketing on social media would have developed a sizeable community at some point. As advertising messages become less effective to these communities as consumers become wary, brands and organisations need to leverage on their consumers' 'love' on social media to support key brand messages wi...
The market place is becoming increasingly competitive. The understanding of the ever changing market environment and customer requirements is crucial for the survival of organisations and businesses.Market research provides organisations and businesses with an effective and efficient way to continuously stay in touch with market place changes and customers' perceptions, behaviours and needs. This ...